Tomohiko Masuta appointed managing director of Falken and Sumitomo Rubber Europe
Tomohiko Masuta has assumed the position of managing director of both Falken Tyre Europe GmbH and Sumitomo Rubber Europe GmbH.
Falken is once again launching its “Falken says tanks” promotion this spring and is supporting its dealers in the European core markets with its proven sales campaign: End customers who buy a set of Falken summer tyres from 16 inch summer treads AZENIS FK510, AZENIS FK510 SUV, LINAM VAN01, ZIEX ZE310 ECORUN, ZIEX ZE914, WILDPEAK AT or new addition to the Falken portfolio SINCERA SN110 between 15. March and 31. May 2020 will receive a prepaid card for refuelling and shopping. For example, customers in Germany and Austria receive a Shell prepaid card with a credit balance of 20 Euro.
There will also be a draw in these two countries for one hundred Shell V-Power SmartDeal annual rates, allowing the winner to fill up with Shell Power fuel at all participating Shell Power petrol stations at the price of standard fuels.
25 participants also have the chance to win a 100 Euro voucher instead of the 20 Euro fuel voucher. If they're lucky, participants in Germany, who register themselves on mit-falken-gewinnen.de, can win one of five ROCKSTER event sound systems from Berlin’s sound reproduction specialist Teufel to the value of nearly 1,000 Euro. Participants from Austria, Poland and the Benelux countries have the chance to win one of three Teufel Bluetooth Speaker ROCKSTER CROSS each – all that’s required is to register at win-with-falken.com.
“We have already been supporting our dealers with this sales-boosting promotion for eight years, and it is becoming more and more popular with end customers every year. So, everyone benefits from this measure, both our dealers and our customers,” comments Markus Bögner, COO and President of Falken Tyre Europe GmbH, on the launch.
In addition to Germany, the Falken-says-tanks campaign also takes place in Bulgaria, Belgium, France, the Netherlands, Luxembourg, Austria, Poland and Slovenia. The participating petrol stations and the campaign period vary from country to country.